Privacy Policy
CentWise Kids ("we", "this site") is a free comparison resource for parents. It is designed for adults researching financial products for their children. It is not directed at children, and we do not knowingly collect any information from anyone under 18.
What we collect
- Nothing you type into our tools. The filters and comparison tools on this site run entirely in your browser. Your inputs (such as a child's age or fee preferences) are never sent to or stored on our servers — this site has no backend and no user accounts.
- Anonymous usage analytics. We may use privacy-respecting analytics (e.g., Google Analytics 4) to understand which pages are visited and how the tools are used. This data is aggregated and is not used to identify you.
- Outbound click events. When you click a link to a product's website, we may record an anonymous click event so we know which comparisons are useful.
Cookies
Analytics providers may set cookies to distinguish visits. If advertising is enabled on this site in the future, ad partners may also use cookies; any such use will be reflected here, and personalized advertising will be configured in line with applicable consent requirements. You can block or delete cookies in your browser settings at any time.
Affiliate links
Some outbound links are affiliate links. When you click one, the destination company may attribute your visit to us. That relationship is governed by their privacy policy, not ours. See our Affiliate Disclosure.
Children's privacy (COPPA)
This site's audience is parents. We do not provide accounts, collect personal information, or offer interactive features directed at children under 13, in line with the Children's Online Privacy Protection Act.
Your rights (CCPA/CPRA and GDPR)
Because we do not hold accounts or store personal data about visitors, there is generally nothing for us to access, correct, or delete. If analytics or advertising cookies concern you, you may opt out via your browser settings or industry opt-out tools. EEA/UK visitors may contact us to exercise GDPR rights.
Changes & contact
If this policy changes, the revision date above will be updated. Questions? Reach us via the information on our About page.